What social media platforms should you be using to promote your services
Differentiating between personal social media and business social media
Developing and administering a strategic social media strategy for business
When to post, what to post, monitor posts
Analytics and insight information
This course is ideal for individuals, entrepreneurs and new business owners, who want to start promoting and creating brand awareness for their new or existing business or venture on social media.
It is ideal for those who have a basic understanding of social media but are not familiar with how to develop or build their brand or business from scratch and for those who are unsure which platform is best suited to their particular industry.
An introduction to social media and the current most popular platforms.
Key content and website analysis in order for you to use social media effectively.
Simplifying the jargon
Which social media platform do you actually need
What is good content and how to produce it
Content marketing and social media – how do we start?
How social media helps to grow businesses and ideas
Effective communication and what to say and what not to say
Key timelines on how and when to post
Key factors in developing a first time social media plan and strategy that will work.
This course take place at our Central Manchester based training centre. There are no more than 10 delegates at each session and the course lasts one full day. As with our other courses, it has been designed to help you begin executing a solid and straight forward social media strategy for your new business. Refreshments and lunch are provided by us and attending the course gives delegates the excellent opportunity to network with other likeminded individuals and businesses.
On completion of this course, all delegates will receive a certificate of attendance. There’s also an hour Q&A session where you are free to ask any questions you have.
Our social media training is designed to be affordable to businesses, organisations and individuals who find the costs from other training providers too excessive or the training irrelevant to their industry. Our training can be undertaken at your place of business and specifically tailored to your requirements. We also provide social media training courses at our Manchester based training centre.
We deliver social media training and consultancy to businesses regardless of their size and industry. So if you are a new start up or small business looking to learn how to set up a new social media strategy or a large firm looking to take your social media training to the next level, we look forward to sharing our knowledge and expertise with you.
How To Use Social Media To Grow Your Business
The Do’s & Don’ts Of Social Media
Creating Content For Social Media
Introduction To Advertising
Content Examples – Facebook, Twitter, LinkedIn
How To Optimise Your Platforms For Small Businesses
Identifying Your Unique Voice Online
Understanding Your Customers Online
Creating Important & Engaging Content
Know Your Goals With Social Media
Hints & Tips For Saving Time
Creating & Utilising A Content Calendar
How To Plan Ahead For Social Media Platforms
How to Correctly Schedule Your Content
How To Identify What To Measure & Why
Question & Answer Session
An Hour Dedicated To Individual Q&A
At Least 10 Minutes Per Delegate To Ask Our Trainer Your Questions
Develop Your Questions Before Or During The Training
Post Course Development Plan Available At An Affordable Rate
We offer an inhouse option for our Social Media For Small Business course.
We can deliver this training at a time/date that suits for up to 6 delegates with 4 hours of training, with an hour dedicated to Q&A.
We will work with you to develop your content, identifying what you need to know and how SocialSmartMedia can help to develop your company’s social media marketing strategy.
Please contact a member of our team to book our inhouse/bespoke option.
• Choose The Focus Of Your Training
• Website & Social Media Workshops With Your Website & Platforms
• At Date & Time To Suit You
• Q&A Included
• Cost & Time Effective
See what our clients say
‘As a law firm we were seeking new ways in which our marketing team could reach out to new clients. The social media marketing training which Ace and Annika from Squarebase provided for us was very innovative and opened our eyes to a new way of promoting our services.’
Paul Aitken.PHRPL Law.
‘Being in the motor trade we were a bit tired of the spending money to advertise our cars on Autotrader all the time. The Squarebase team provided us with very high quality and informative training on using platforms such as Facebook and Instagram to sell our cars’
AdastraSupercars of London
‘Jay and the team at Squarebase consulting did a great training session at our practice. We had no idea that social media could improve communications between staff and patients to such a level. We will be looking to implement these ideas very soon.’
Dr A MalikDale Surgery
Very good social media training, these guys understood my issues and filled in the gaps regarding our social media marketing. Great service all round!